Your book goes in. A complete marketing plan comes out.

Author Launch Kit is book marketing software for nonfiction authors. It takes your finished book and builds everything a launch team would — content, outreach, and strategy — in minutes, not months.

Start with your finished book. Upload your manuscript or answer a short set of questions. Author Launch Kit builds a knowledge base around your book, your brand, and your readers.
Generate everything a launch needs. Book descriptions, press releases, podcast pitches, social graphics, email sequences, speaker sheets, and an Amazon strategy — in minutes, not months.
Get found by readers and AI. Run the AI Discoverability Audit, see exactly why your book is invisible, and follow concrete steps until readers — and AI tools — find your book.

What authors say about Author Launch Kit

"Houston, we have a problem. I just spent about 45 minutes in deep strategic mode discussing backend publishing of my book... and OMG! If you don't have the Author Launch Kit (ALK for the cool kids) or aren't using Julie the Book Bot (JB as I call her), you're missing out. AI has changed the game. Having 'Julie' on my team has opened up possibilities of what is possible with the right resources." — Antwon Lincoln

"The best decision I made in my book journey was to work with you and your team. My book is so much better than it would have been had I cobbled together the work of freelancers and tried to figure out all this stuff for myself. Thank you." — Alex Vohr

"I love and respect Book Launchers, Julie, and the whole team! Very capable, professional, and thoughtful. I'm eternally thankful to Book Launchers for helping publish my first book." — Cynthia Pan

"I find Author Launch Kit and the Book Launchers community highly motivational, and I'm excited about the opportunity to participate in relevant programs and activities." — Ramesh

Readers now ask AI for book recommendations. Does AI know your book exists?

Millions of readers ask ChatGPT and other AI tools what to read next. The AI Discoverability Audit shows you exactly why your book is invisible and gives you the framework to fix it. You get a scorecard on how AI tools understand, cite, and reference you and your book, plus 5 concrete steps to improve your score. The goal: a book that gets found by readers and recommended by AI. Most book marketing tools don't do this. One audit, scored across the AI tools readers actually ask: ChatGPT, Gemini, Claude, Perplexity, and more.

What to look for in your audit over time

Discoverability score went from 4 to 8
12 podcast pitches sent, 3 booked
Book description rewritten
Conversion up

Built by the experts at Book Launchers

Built by the experts at Book Launchers, a publishing and book marketing company that has helped nonfiction authors reach real audiences for over 8 years. Founded by Julie Broad, with 80,000+ YouTube subscribers.

800+ Books Published
8+ Years in the Industry
80K+ YouTube Subscribers

Four steps. No guesswork.

Upload your manuscript or answer a short set of questions about you, your book, and your brand. Author Launch Kit builds a knowledge base around your book, then guides you through the plan. Author Launch Kit is a closed system: your manuscript is never used for AI training and never shared. Upload safely.

Audit your discoverability. Get a scorecard showing how AI tools like ChatGPT understand, cite, and reference you and your book, plus 5 action steps to improve your score.
Find your gaps. See the holes in your author platform that are costing you visibility, and fill them with built-in generation tools.
Produce content faster. Website copy, lead magnets, book descriptions, email sequences, and social content in minutes, with unlimited regeneration until it sounds like you.
Reach the right audience. In-depth reader analysis plus customized outreach lists for podcasts, press, bookstores, libraries, even TV and radio. Then build the pitch that lands.

Real output, straight from the software: high-converting book descriptions generated and refined in minutes, and podcast outreach research with pitch instructions for every show.

Everything a launch team would build for you.

Optimize your website and platform. Website copy, SEO blog posts, email newsletter sequences, lead magnets.
Turn social media into a sales tool. Post ideas, captions, hashtags, graphics, and content calendars that keep you posting consistently.
Grow and sell to your list. Lead magnets and email sequences that plug into Kit, Mailchimp, or Constant Contact.
Plan your launch. Personalized Amazon bestseller strategy, Amazon Ads support, and bulk sales guidance.
Land podcasts and press. Personalized press releases, podcast research with pitch angles, niche influencer research with contact info, and local TV, radio, bookstore, and library lists.
Build your speaker career. A professional speaker sheet, a signature keynote built from your book, and video resources to build your confidence on stage.
Ask Julie the Book Bot. Clear, informed answers to your marketing questions, customized to your book and brand.

ChatGPT gives you words. Author Launch Kit gives you a plan.

Generic AI tools produce generic output because they don't know what actually sells books. Author Launch Kit was built by Book Launchers using the same process we use to market our own clients. After 800+ nonfiction books, we know the real questions authors ask, the real launch problems they hit, and the real work that moves the needle. Every tool inside Author Launch Kit exists because a real author needed it.

And Author Launch Kit goes past content. It shows you what to build, in what order, and who to send it to, so your visibility keeps growing long after launch week.

Where you are now. Where Author Launch Kit takes you.

From "your book feels invisible and ignored, no matter how good it is" to "your book gets discovered by the right readers and recommended by AI tools."
From "feels like you're launching alone without support" to "guided tools, clear direction, and a system you can actually follow."
From "I'm doing the work, but is it the right work?" to "a clear plan, and proof you're making progress on it."

Still undecided? Take the free mini discoverability check.

Free, no account needed. Enter your book title, author name, and email to get an instant score on 2 of the 10 signals the full AI Discoverability Audit covers, plus an emailed copy of your results. The full audit inside Author Launch Kit adds real-time web research, 8 more signals, and 5 concrete action steps to improve your score.

A launch team's output at 1% of the cost.

A marketing agency runs $3,000 to $10,000 a month. A brand strategist charges more. Author Launch Kit is $149 a year — less than $13 a month — or $349 once for lifetime access.

Yearly: $149/year. Renews yearly. Cancel anytime from your account.
Lifetime: $349 once. No renewals. No subscriptions. Ever.

Not ready to buy? Start a 7-day free trial instead.

30-day money-back guarantee. Yearly cancels anytime from your account; Lifetime is one-time, no recurring charges.

"Best money I ever spent. First, I had no idea whatsoever about how many things go into publishing a book, and I have nightmares about how bad things could have gone if I'd not found Julie." — Rick Lynch

Hear it from our authors: video testimonials from Author Launch Kit authors.

Frequently asked questions

Who is Author Launch Kit for? Self-publishing nonfiction authors who want to market effectively without hiring an agency or losing hours to research. Pre-launch or years post-launch, the tools apply.

What makes Author Launch Kit different from ChatGPT or other AI tools? Author Launch Kit was built by the book marketing experts at Book Launchers and refined across 800+ book projects. It doesn't just generate content. It tells you what to build, in what order, and who to pitch.

Is my manuscript safe? Yes. Author Launch Kit is a closed system. Your manuscript and materials are never used for AI training and never shared.

Do I need to be tech-savvy? No. Clear instructions, a simple dashboard, and Julie the Book Bot when you get stuck.

What happens after the free trial? The 7-day free trial runs on the Yearly plan. You won't be charged during the trial, and if you cancel before it ends you pay nothing. After the trial, your Yearly plan starts at $149/year — less than $13/month. Cancel anytime from your account.

Do I need to have published my book already? No. Author Launch Kit works pre-launch and post-launch. Pre-launch authors use it to build their platform and launch plan. Published authors use it to restart discoverability.

Go from "I hope someone finds my book" to "I know how my book gets discovered."

Upload your manuscript, run your discoverability audit, and have your first month of marketing built before dinner.